New York Spring Style

28 May 2008

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Antik Denim

27 May 2008

Just like fine collectables, the Antik jeans are uniquely distinguished with their signature ornate details, distinctive relaxed fit and the potential to age well.

This new premium line, with price points in the €100 and €120 range, is clearly inspired by some of the most covetable denim pieces on earth—authentic Western and workwear designs dating back to the 1900s through 1940s which are and have been all the rage in Europe and Asia. To achieve its standout characteristics, both the men’s and women’s jeans are fashioned from high-end Japanese fabrics and embellished with hand-wrought embroidery, whip stitching and leather patches.

This treasure of a concept is the brainchild of Philippe Naouri and Alexandre Caugant, two high-profile French denim innovators. Naouri made his mark by putting such international brands as Diesel, Levi’s and G-Star on the high-fashion map while Caugant registered on the fashion radar via his development denim brands in France.vThe dynamic duo joined forces with denim tycoon Paul Guez and his company Blue Concept.

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7 FOR ALL MANKIND carry the torch for premium denim and prove the exclusive denim industry has a bright future. Following the efforts by Red Monkey Company to battle fakes, 7 FOR ALL MANKIND provide the following indispensable information:

The 7 For All Mankind trademark is a registered trademark throughout the world. The use of that trademark without permission is considered counterfeiting and warrants legal action.

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