str Buzz - Street Fashion & Style

“Monarchy’s 2007 line stems from the ever subversive London borough of Hammersmith & Fulham, fiercely swathed in her unrefined textures and brooding colors, enticed by pulse pounding streets of determination and self-discovery.�

Monarchy Denim & Fashion Apparel

The Product reflects the Lifestyle. Monarchy was created for an exclusive clientele, it is a combination of underworld ideals and couture aesthetics. The life of Outlaw and Aristocrat. LA royalty.

Intimately connected to it’s environment, Monarchy is a product of a unique creative nexus which could only exist in downtown LA… Passion and Creativity thriving amidst squalor and degradation.

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Edwin CO. LTD is the leading jeans supplier in Japan with 800 employees and the headquarter in Tokyo is still located in the same building as from the start 1947. Edwin has been present in Europe since 1979. Edwin’s new European headquarter is in Basel/Switzerland since 2003, from where the team handles all from design, R&D, production and marketing.

With a genuine history, the Edwin® collection is always steadily rooted in Authentic denim, and strong denim related tops.
We convey our true passion for denim through our High-End fabrics: made in Japan on narrow looms, developed by and exclusively for Edwin®.

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The brand De Puta Madre was created in a Spanish jail by a Columbian drug dealer, Ilan Fernandez (I.F.U.) who was arrested in 1991 in Barcellona for drug pushing and arms trafficking. Repenting of his illegal actions, he tried to give vent to his innermost feelings, beginning to create T-shirts with felt penned slogans and words that they were smuggled out of jail secretely. The big clamour caused by the T-shirts, let him feel the willing to express worldwide his thoughts and spread abroad De Puta Madre brand.

Once out of prison, I.F.U. started to search with all his means and with many difficulties for a producer with whom he could share his ideas and project, thus the brand De Puta Madre was born and is now recognized all over the world. The expression De Puta Madre is derived from Spanish and express a inner sensation. It could be translated into “I am cool” “I feel great”.

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